For many years, luxury travel followed a familiar pattern. More space, more services, more choices, and more spectacle were seen as the markers of a high-end stay. What we are seeing now is a clear move away from that model, driven less by trends and more by how people actually want to spend their time once they arrive.
Nowadays, the best luxury vacations are defined by ease rather than excess. Guests want places that let them arrive, unpack, and instantly feel at home, all without needing to adapt to tight schedules, crowds, or expectations. Time away is no longer about doing as much as possible, but about spending time well. And we’re here for all of it.
At The Point Luxury Villa in Tamarindo, we are redefining what a Costa Rica luxury trip looks like, and you will feel the difference from the moment you step through the front door. Guests arrive expecting a beautiful setting, and that they certainly find, yet what they don’t expect is how quickly their habits change.
- WHY PRIVACY MATTERS MORE THAN YOU THINK
Privacy, once seen as a status symbol on luxury vacations, is now seen as pivotal to having a better quality trip overall. In a private villa, you are not adapting yourself to shared spaces, fixed schedules, or the background activity that comes with even the most refined luxury hotels.
Instead, the environment adjusts to you.
On a Costa Rica luxury trip at The Point, privacy means starting the day on your own terms, whether that’s coffee on the terrace, a swim in the infinity pool, or a swim in the balmy Pacific before even saying two words to anyone else. No common areas to negotiate, no tight plans. Just feels.
As a result, guests tend to spend more quality time together, not because it is planned, but because it is just so easy. That’s what makes private villas the ideal base for extended family vacations or a getaway with friends.
- WELLNESS THAT FITS INTO REAL LIFE
Wellness works best when it does not feel like an obligation or a ‘once in a while’ special treat. At The Point, it becomes part of daily life simply because everything about the setting is conducive to movement and what we like to call “food for the soul and body.”
Here are a few wellness offerings you can enjoy at The Point:
- Sunrise yoga sessions held outdoors, with private instructors
- Pilates and functional training sessions
- Guided meditation for individuals or small groups
- A fully equipped gym for independent workouts
- Spa and massage treatments, from deep tissue to hot stone
The real luxury comes from not having to even leave the property – the above are all part of our in-home services.
- FOOD AS THE NEW INDULGENCE
One thing that has clearly changed in luxury travel is how people think about food. Many guests now see eating well as part of looking after themselves while they are away, not something to put on hold until they get home. Instead of splurging on rich meals that leave you feeling heavy and tired, good food has become part of feeling better during a vacation. In that sense, nourishing food has become the new splurge.
At The Point, food is thoughtfully prepared to reflect the days you’re having. Breakfasts are relaxed and flexible, with some mornings calling for eggs cooked to order with bacon, toast, hash browns, or pancakes with fresh fruit and maple syrup. Other days lean more local, with gallo pinto served alongside fried plantains, eggs, fresh Turrialba cheese, warm tortillas, and delicious Lizano sauce. Omelets are made to taste, and lighter options like fruit platters, yogurt, or breakfast wraps are easy to grab when plans call for an early start.
Lunch and dinner follow the same wavelength. After time in the ocean or long beach walks, the Chef leans towards meals that are fresher and lighter. After longer and more active inland excursions, they naturally become a bit more filling, without ever feeling overdone.
Drinks stay easy and informal. Cocktails are mixed to order and enjoyed wherever people happen to gather, whether that’s a margarita with fresh fruit, a mojito, a piña colada, an espresso martini, or a classic Negroni.
- MAKING MEMORIES … TOGETHER
Time spent together is often what people remember most from a brilliant vacation, especially when days are shaped around shared experiences. Activities become reference points that tie people together for years, creating memories to look back on and talk about long after the trip ends.
At The Point, these experiences are organized and coordinated by the Concierge team, so guests can focus on enjoying them rather than planning them.
Some of the most popular experiences we love planning for our guests at The Point:
- Private catamaran cruises with snorkeling and sundowners
- Surf lessons for all levels and ages in Tamarindo
- Golf rounds just steps from the villa
- Waterfall hikes, wildlife walks and night tours
- Volcano and geothermal guided trips
- River rafting, and zipline excursions
- Private cacao ceremonies and cooking classes
What is really interesting is that tailor-made excursions and activities also have a very practical effect on how time is experienced. Research suggests that breaking routine and introducing new experiences helps the brain register time more fully, which is why a week away can feel far longer than it does at home.
- 5* SERVICE THAT MAKES LIFE EASIER, NOT BUSIER
Good service should feel natural and not intrusive. When it works well, it allows guests to focus on their time together rather than on the mechanics of their stay.
At The Point, we pay attention. It really is that simple. We notice what guests enjoy, what they tend to skip, and how their preferences tend to change as they settle in. So we adjust plans as needed, offer suggestions if they might be helpful, and deliver space when it is clearly what guests need most.
Over the years, we have learned that personalized service does not rely on formality or constant interaction, but it is often shown in small decisions and, more importantly, in the ability to anticipate every guest’s needs.
For many, tailored service feels more luxurious than being attended to at every turn.
- LOOKING TOWARD 2026 AND BEYOND @ THE POINT
It is becoming ever so clearer that the direction luxury travel is taking is evolving, year after year. More travelers are choosing fewer but better quality trips, longer stays in one spot, and slower itineraries that leave plenty of room for rest, time outdoors, and reconnecting with one another.
This approach reflects what many travelers are now seeking when they plan a Costa Rica luxury trip and what continues to define some of the best luxury vacations today.
Dreaming of your own getaway in paradise in 2026? There’s never been a better time to get the ball rolling! Contact our Concierge and let us plan your Costa Rica trip of a lifetime.
